If there is one type of content that continues to outperform almost everything else on social media, it’s video. Despite the rise of AI-generated content, automation tools, and ever-changing algorithms, one thing remains consistent: people connect with people. Video allows your audience to see you, […]
If there’s one conversation I keep having with business owners, consultants, and trainers right now, it’s this: “I know I should be using AI… but I genuinely don’t know where to begin.” And to be fair, I completely understand why. The conversation around AI can […]
One of the biggest mistakes I see businesses make in digital marketing is believing that success comes from adding more. More content. More platforms. More tools. More features. More automation. More AI. More noise. The assumption is that if we keep adding benefits, customers will […]
🎧 Episode #13: Stay Connected in a Disconnected World – Building Authentic Online Relationships Welcome to The Digital Mentor Podcast with Alan Hennessey — your go-to guide for navigating the ever-changing digital landscape. In this episode, Alan explores what it really means to stay connected in a world […]
As a business owner, you’re likely pouring your heart and soul into attracting new customers online. But what happens after that first sale? That’s where the magic of customer retention comes in, and it’s often more valuable than constantly chasing new leads. Think of it […]
Why Your Brand Needs to Be Seen in the Digital Space In today’s digital age, being visible online isn’t just an option – it’s a necessity for brands and entrepreneurs looking to make their mark. With over 4.9 billion active internet users worldwide, your online […]
Video content is a golden opportunity for marketing on social media, offering a multitude of advantages that can transform how you or your brand engages with their audiences. From capturing attention with great visuals to driving higher engagement rates through storytelling, video content offers you […]
Ah, we’ve all been there – posting on LinkedIn and hearing nothing but crickets. But fear not! Recognizing the signs that your content may not be working is the first step towards improvement. Let’s look at some of the telltale signs: Low Engagement Metrics: If […]
Episode #12 Elevate Your Personal Brand Through Podcasting https://open.spotify.com/episode/5ricTNA1AdZlMhiKj4XXfq?si=rpOH8C-WSs2oddZFoovlbw Welcome to the Digital Mentor Podcast hosted by Alan Hennessy. Your weekly insights into the world of Podcasting, Digital Marketing and Social Media. This podcast is here to help you navigate the Digital Landscape and share […]
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